All Nippon Airways
Always looking
ahead
Diving into the archives, we showcased ANA’s role in: supporting Japanese tourism, authentically reflecting Japanese culture throughout the world, and always delivering a unique world-class travel experience.
We highlighted their service throughout the decades, looking back at ANA’s milestones in order to show the challenger spirit that has driven them forward over the past 70 years and into the future.
115K
IG ACCOUNTS REACHED
6%
ENGAGEMENT
20M+
VIEWS
All Nippon Airways
TRAVEL WITH INTENTION
Three future passengers create their own travel vision board as they set intentions about their dream trip to Japan. The vision boards come to life, becoming a portal into different aspects of their trips.
We zoom in and out through both the in-flight experience and Japan, showcasing the care and meticulous attention to detail ANA also applies to every part of the journey.
While you can experience Japanese cuisine, art, and culture all over the world, there’s nothing quite like the real thing. Our campaign reveals people seeking out those Japanese experiences in New York, then turning imagination into reality as we transition to real Japan.
JAPAN AWAITS
All Nippon Airways X JNTO